Session Title: Building A True Fan Base (Customers) with Content Marketing
Description: Writing books is important, yes, but that’s not all you must do to grow your platform and create true fans. Johnny, Sean and Dave from the Self Publishing Podcast will explain how they’ve used content marketing like podcasts, events, and products to find new readers and create true fans.
Johnny’s Bio: Johnny B. Truant is an author, blogger, and podcaster who has built a self-publishing empire. He is the author of the Fat Vampire series and The Bialy Pimps, as well as co-authoring the science fiction political thriller The Beam and the Unicorn Western series with Sean Platt. Johnny is one of the hosts of the Web’s most popular podcasts called the Self Publishing Podcast. His latest book, Write. Publish. Repeat. (The No-Luck-Required Guide to Self-Publishing Success) is a #1 best-seller in the writing category on Amazon.
Sean’s Bio: In addition to authoring dark horror and sci-fi with Dave at CI and genre benders with Johnny at Realm & Sands, Sean writes for children under the name Guy Incognito, and has more than his share of nose. He has indie-published more than two dozen fiction titles. Nonfiction credits include the freelancer’s guide, Writing Online, the indie how-to Write. Publish. Repeat., and the memoir Writer Dad. Sean lives in Austin, TX with his wife, daughter, and son.